‘Wholesome’ Claim On High-Sugar Bars Not Puffery, Judge Rules

( February 26, 2025, 9:56 AM EST) -- SAN FRANCISCO — A California federal judge granted in part and denied in part a snack maker’s motion to dismiss a putative class action lawsuit brought against it by a consumer who accuses it of violating California’s unfair competition law (UCL) and other laws by labeling its fig bar products as healthy and “wholesome” when they in fact contain high levels of sugar, finding that “the word ‘wholesome,’” as used on the defendant’s labels “is not puffery.”...