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2nd Circ. Revives 'Whole Wheat Flour' Cracker Label Suit

By Jonathan Capriel ( July 12, 2024, 9:10 PM EDT) -- Advertising which emphasized "organic whole wheat flour" in a box of crackers when white flour was the primary ingredient was misleading and "arguably false," according to the Second Circuit, which revived a lawsuit accusing Back to Nature Foods Co. of tricking its customers....

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