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Expert Analysis

Trademarks Online: The Good, The Bad And The Uncertain

Law360, New York ( January 16, 2014, 9:14 PM EST) -- ​Brand owners, marketers and their trademark counsel need only dip their toes in the ocean of e-commerce to feel the swell of empowering opportunity, the undercurrent of increased risk, and the swirling winds of uncertainty in the online marketplace. As we kick off a new year, here is only a sampling of ways that the Internet continues to shape trademark law and produce the good, the bad and the uncertain for brand owners....

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