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PepsiCo, Frito-Lay Sued Over Flamin' Hot Cheetos Origin Story

By Bonnie Eslinger (July 24, 2024, 9:58 PM EDT) -- A retired Frito-Lay executive previously touted as the inventor of Flamin' Hot Cheetos is suing the snack giant and its parent company PepsiCo in California state court for defamation and racial discrimination, claiming there's a "smear campaign" to discredit him that has derailed his motivational speaker career and a planned documentary....

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